When it comes to content creation, it’s important to look back as well as forward When businesses talk about their content strategy, what they’re essentially referring to is creating content…
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Category Archives: Articles
What makes content shareable? How important is colour in your social posts? Here’s everything you need to know You don’t need to be Freud to understand your social media audience,…
Making your mark on Twitter can feel like a daunting task for new businesses, but these steps will help you get started Getting familiar with Twitter doesn’t need to be…
The internet has narrowed the gap between brand and consumer, so here’s how to make the most of it as a business It’s 2019, and more and more people are…
This is how to get your business noticed online To say social media has been a game changer would be a huge understatement. In recent years, modern life has become…
And how can you put it to good use? Creating engaging content isn’t as easy as churning out a few articles and uploading them into the worldwide abyss of the…
In a world of non-chronological feeds, do posting times even matter anymore? The research suggests that yes, they do Back in 2016, Instagram switched to a non-chronological, algorithm-based feed….
The advice you need to conquer business stresses when ‘don’t worry, be happy’ just won’t cut it Let’s face it, running a business is hard. At times, it can be…
Mastering online marketing is all about understanding what makes it tick You can’t really escape the power of online marketing in business any more. Gone are the days when you…
Visual content is appealing, sometimes more so than reading text. Words are just no longer enough. We need new and juicy content in the form of delicious visual images, designed…